Day: March 11, 2025

The place where we share our views & insights with the world
Ever found yourself drowning in a sea of disorganised project files, scattered communications, and missed deadlines? That was me last month, before I took the plunge and decided to try Feng Office. For less than a tenner a month, you get most of what the fancy enterprise systems offer without needing a second mortgage. The 365i package means you don't need to faff about with servers or updates – they handle all that boring technical stuff. Yes, parts of it will annoy you initially, but stick with it and suddenly things click.
Google's E-E-A-T guidelines aren't just about rankings - they're a brilliant framework for creating content that real humans genuinely value. After years of publishing forgettable fluff that went nowhere, I discovered that showcasing genuine Experience, Expertise, Authoritativeness, and Trustworthiness completely transformed my content effectiveness. In this guide, I share the practical steps I use to create blog posts that satisfy both Google and actual readers, with real examples of what works and what doesn't.